Are you set up for Channel Sales success in this era of disruption and information overload?
Reduce wasted time & investment with an uncertain revenue return
Eliminate CAM Partner sales activation administrative time by up to 50%
Accelerate your Channel Sales Velocity
Increase CAM high value engagement time with their Partners by up to 100%
The Channel Struggle
Forrester research reports that only 17% of Partners adopt vendor portals and Recur estimates that the majority of this, is deal registration. This matches up with Recur calculations that less than 10% of all vendor created solution and business value outcome messaging being acted on and delivered by Partners to end customers resulting in sales revenue.
This translates into 90% inaction by Partners resulting in vendor wasted time and money. At best it is investing with an uncertain return.
Knowledge without action costs money.
We call this The Channel Struggle and the Channel Account Manager (CAM), bears much of this Struggle.
The CAM Struggle
Recur conducted a survey of over 100 CAMs.
100% responded that 55% to 70% of their time is spent on low value manual activities, searching for less than 10% of the Partner sellers that are creating opportunities, by taking action and engaging their customers and prospects with the vendor's designed sales initiative.
The Channel Velocity Accelerator solution from Recur, empowers the CAM and Channel, to agilely equip partners to take action and grow Partner led revenue at scale.
As Easy as 1,2,3
1. Empower your CAM to build their own initiatives using their own plus your enablement content.
- Build Sales Activation initiatives
- Eliminate CAM Partner sales activation administrative time by up to 50%
2. Hold Partners accountable by connecting Partner Exec sponsorship to the initiative.
- Prescribe, Track, Manage & Monitor
3. Drive Partner Sales behavior
- Activate intentional enagement
- Increase CAM high value engagement time with their Partners by up to 100%